Funding Circle, IPO campaign
A national TV aimed to raise the brand presence post IPO. For many business owners, their business is their baby’, and we see small businesses doing extraordinary things every single day, much like babies. Small businesses in the UK are the future.
We see them creating jobs, helping communities and driving our economy forward.
Increase brand awareness, consideration, and trust with business owners post IPO. Showcasing the brand still understands how business owners feel towards their business. Told through a cinematic creative that resonates with small business owners. Providing a ‘they get us’ halo effect.
Services
Sector
FinTech, Scale Up.
Deliverables
Creative Direction, Marketing Strategy, Marketing Collateral, Messaging Framework, Social Media Strategy.