Disney x Cath Kidston, Growth Marketing

The limited edition Disney x Cath Kidston collections launched across all of Cath Kidston categories, including accessories, homeware, kids, and fashion. Sold globally across the world in Cath Kidston. With several collections sold in stores and online.

A global launch in 250 stores and online to tap into a new audience market with Disney. A full two-year marketing calendar from launch assets and market-specific content to ensure each collection was a success over the two years.

Services

Sector

Lifestyle and Fashion Retail Physical and Digital Estates

Delivered

Global market strategy, Marketing collateral, Global store and online events, Visual merchandising, Global project management.

Impact

Over £12m in revenue, global press coverage, and total sellouts in every collection.

Enquiry
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